Data Analytics Software & Targeting Tools
Take the guesswork out of your mission with insights that drive action and results.
Life is data-driven. Your mission should be too.
In a world steered by data, your organization needs the ability to transform information into insight. The stakes are high when you're mission-driven. Analytics are the key to working efficiently and effectively to reach your goals. Blackbaud's data analytics solutions provide the insight your organization needs.
Blackbaud’s unique Intelligence for Good™ approach brings together analytics, big data, artificial intelligence, and expertise to drive your mission. Only Blackbaud can offer analytics powered by the world’s largest philanthropic data set – with billions of records on supporter engagement, growing every day – and unparalleled expertise driven by our team of social good scientists™.
With the market’s most advanced embedded analytics created specifically for social good, including solutions for data management, donor acquisition and cultivation, high-touch fundraising and prospect research, collaborative peer benchmarking through Blackbaud Analytics, and access to exclusive data and fundraising experts, Blackbaud offers insight to advance your organization like no one else.
With Blackbaud's target analytics solutions, you'll:
- Acquire new donors and advocates and inspire them to join your mission
- Connect with constituents through channels they prefer
- Optimize fundraising to save time and improve ROI
- Understand your fundraising efficacy and the unique personas of your donors